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Are You a Consummate Email Designer or a Cake Decorator?
When you approach your email marketing solutions, you can learn a great deal about usability issues by following world renowned designer Jakob Nielsen's studies. Nielsen is a leading researcher into online usability issues. He recently published his latest eyetracking study on photos as online content, and his conclusions bear close scrutiny by any email marketer for critical insights into how your readers are actually "seeing" your emails.You should provide only content that is strictly relevant and purely informative.Read the article and find out, Are You a Consummate Email Designer or a Cake Decorator?  The content contained in the top line of an email is known as the preheader, and it is an extremely influential factor that can drive opens, second only to the subject line. Here are the best ways to get the most out of your preheader. The best preheader is a concise statement of principle. Harness its potent capabilities and watch your email marketing metrics soar!Learn how to Boost Your Email Marketing Metrics by Crafting Great Preheaders 
Email can be viewed anywhere these days. The email campaign you just sent out may look good in one client or browser, but not in others. That's why the best solution for these problems is to have an office party. Not the get tipsy and Xerox your nether-regions office party... an email readability party!Try this fun way to Test Your Email Campaigns For Readability. |
 Check out our video tutorials |
| You don't need to know HTML to use the Benchmark Email software. However, if you do want to do some custom coding, we've got a great tip for you. This month we'll focus on the Headers Script. Using this code you'll be able to make a header or headline ranging in size from 1, largest, to 6, smallest. This can make the subtitles for promotional newsletters or key extra items in your emails stand out. Read on and you'll be Resizing Headers with the best of them. |
Email Marketing Crash Course
 Would you like to see a walk-through of creating and sending out your first campaign? Need help creating lists? Would you like to ask questions in a live learning environment? A computer and an internet connection is all you need to attend our fully interactive training sessions.Sign up for Benchmark Email Marketing Webinars. |
Refer & Earn Through The Benchmark Email Partner Program
 Benchmark Email offers an exclusive Partner Program that can earn you a full 25% of the purchases made by your referrals, not just for a month but for as long as they participate. This lucrative and rewarding opportunity is available to you right now.Benchmark Email Partners have learned how easy it is to earn over $5,000 a month, month after month, by simply informing their contacts of the extraordinary email marketing services provided by Benchmark Email. Yes, a number of Benchmark Email Partners are earning that amount right now, and you can too. Unlike the countless online linking schemes which are designed to profit only the originator, the Benchmark Email Partner Program is a proven, legitimate, cash-generating business opportunity which rewards you fairly and equitably for the contacts you bring to the site. The Benchmark Email Partner Program includes everything you need to start selling. Banner ads. Text ads. Links. Promotional pages. All of these things can be used in your sales arsenal, and they'll even be coded with a unique affiliate number that tracks every sale to you. It's totally free to sign up, you can track all your sales through the Partner Program section on our site, and you can earn ongoing commissions, every single month. Read about all the advantages of the Partner Program or sign up at www.benchmarkemail.com/Partner |
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