Benchmark Email Monthly Newsletter
Dear First Name,
Thank you for reading the Benchmark Email newsletter!
You want your subscribers to feel good about you and your company based on your email campaigns. The last thing you want to do is offend your recipients. We start off this month's newsletter with some tips on avoiding some inadvertent slip ups. Mistakes still happen. How you recover from them will define you. Email marketers could learn a thing or two from the way Keith Olbermann apologized upon his return to MSNBC. We're excited to announce a new development in our social networking integration features as well. Now you can put a Facebook 'Like" button right in your email.

Holiday season is upon us. It's about that time to start rolling our your holiday email campaigns. Check out our Benchmark holiday email templates and get started today. Speaking of holidays, we have special support holiday hours for Thanksgiving, Christmas and New Years. Check out our 2010 support holiday hours.

In This Issue:
Whats New: Avoiding the Inadvertent Email Insult
What Email Marketers Can Learn from Keith Olbermann's Apology
New Feature: Add the Facebook 'Like' Button to Your Emails
Video Tutorials
Tip of the Month
Good to Know: Email Marketing Crash Course
Refer & Earn Through The Benchmark Email Partner Program
Industry Buzz

follow us on twitter follow us on facebook

Industry Trivia
Join over 73,000 small businbess users

Whats New
Avoiding the Inadvertent Email Insult
There are many ways to insult your readers without using any specifically offensive words. Today more than ever it is imperative to go through each and every one of your email marketing messages with a fine-toothed comb to ensure that no aspect of the content could possibly offend or insult any one of its readers.

Here are some of the major points on Avoiding the Inadvertent Email Insult.

What Email Marketers Can Learn from Keith Olbermann's Apology

Perhaps you missed something in the last blog about Avoiding the Inadvertent Email Insult. It happens to the best of us. How you apologize for it can make or break the success of your email marketing efforts. Email marketers should take a note from Keith Olbermann. Upon his return to his MSNBC hosting gig, Olbermann immediately apologized. He also ran a mash-up of all the late night jokes about the situation. Email marketers should pay attention.

Find out What Email Marketers Can Learn from Keith Olbermann's Apology
New Feature: Add the Facebook 'Like' Button to Your Emails

You can now make it easy for your subscribers to show a Like on Facebook for your email campaign. This feature is designed to make your email go viral, leading to more views of your email campaign.

Learn how to Add the Facebook 'Like' Button to Your Emails

See how easy email marketing is with Benchmark Email

Check out our video tutorials

Tip of the Month
In order to be successful with email marketing, you must keep your subscribers happy. One great way to do this is by sending frequent surveys asking what they want from your email communications.

Good to Know
Email Marketing Crash Course

Email Marketing Crash CourseWould you like to see a walk-through of creating and sending out your first campaign? Need help creating lists? Would you like to ask questions in a live learning environment? A computer and an internet connection is all you need to attend our fully interactive training sessions.

Sign up for Benchmark Email Marketing Webinars.

Partner Program News
Refer & Earn Through The Benchmark Email Partner Program
Refer & Earn Through The Benchmark Email Partner ProgramBenchmark Email offers an exclusive Partner Program that can earn you a full 25% of the purchases made by your referrals, not just for a month but for as long as they participate. This lucrative and rewarding opportunity is available to you right now.

Benchmark Email Partners have learned how easy it is to earn over $5,000 a month, month after month, by simply informing their contacts of the extraordinary email marketing services provided by Benchmark Email. Yes, a number of Benchmark Email Partners are earning that amount right now, and you can too. Unlike the countless online linking schemes that are designed to profit only the originator, the Benchmark Email Partner Program is a proven, legitimate, cash-generating business opportunity that rewards you fairly and equitably for the contacts you bring to the site.

The Benchmark Email Partner Program includes everything you need to start selling. Banner ads. Text ads. Links. Promotional pages. All of these things can be used in your sales arsenal, and they'll even be coded with a unique affiliate number that tracks every sale to you.

It's totally free to sign up, you can track all your sales through the Partner Program section on our site, and you can earn ongoing commissions, every single month.

Read about all the advantages of the Partner Program or sign up at

Industry Buzz
According to a study done by the Retail Email Blog: Out of 100 major online retailers studied, the amount of marketers offering a reduced message frequency option has doubled since 2008. It is now at 35%.
Some retailers earn 25-40% of their annual sales during the holiday season, according to the National Retail Federation (NRF).

About Us  |  Email Marketing  |  Features  |  Blog  |  Pricing  |  Free Trial  |  800.430.4095

Copyright © 2010 Benchmark Email